The Bike Cooperative Profile
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Company Description
Bicycling is a $5-billion business in the United States. And as more and more people make the leap from health consciousness to healthy action, the number of cycling devotees grows. Industry dynamics make it difficult for independent bike retailers to be profitable. The good news is that The Bike Cooperative® (TBC) levels the playing field for progressive retailers by leveraging economies of scale with a broad range of service providers. With TBC behind them, specialty retailers have access to the most innovative cost-saving, marketing and training programs in the industry  everything they need to run their businesses smarter and easier. As a result, The Bike Cooperative’s more than 300 independent member stores enhance productivity, seize opportunities, improve profitability and reach their goals.